Planning A Corporate Event: Venues, Entertainment & More

By Sara Reighard


If your company events are lacking a bit of flair, it might be time to up your game a bit. Whether you are tasked with an employee gathering, entertaining prospective clients, hosting a seminar or organizing a product launch, you need to add a little bit of the wow factor.

1. Location, Location, Location

Too often we host events in dull places, such as a hotel conference center or even in our own office. It's hard to get excited about a dull venue, and you can really increase enthusiasm by simply selecting a cool location. A New York City loft apartment can be an excellent option. A loft will include plenty of space for your event and also provide a chic, relaxing backdrop that will keep your employees or clients happy.

If you are searching for a Manhattan venue, consider contacting the team at Home Studios, Inc. They offer two spacious lofts with full kitchens, wireless internet, a dedicated land line and tons of space. The lofts, depending on which one you select and your event type, can accommodate anywhere from 100 guests up to 175. The larger loft includes two kitchens, a dressing room and a production office, while the smaller one has a greenroom and an additional office space for client meetings. Both lofts can be accessed by passenger and freight elevators so you will have no trouble bringing in any equipment or furnishings you might need.

2. Don't Neglect The Food

People not only need to eat, they usually love to eat, so one way to really spice up your event is to provide amazing food. It doesn't matter whether you are serving breakfast, lunch or dinner; there are great options for every meal. No one can get very excited about a donut or a plain turkey sandwich and a bag of chips. Consider serving a breakfast buffet and have a caterer create made-to-order omelets. For lunch, try a buffet with a variety of salads and a sandwich bar. You could also serve a chili bar or taco bar with a variety of toppings. Other options might include serving a theme meal, such as a Japanese theme or perhaps afternoon tea.

3. Focus On A Clear Message

If you are hosting a company party for employees, the message is pretty straightforward. You want guests to socialize and enjoy each other's company and that's easily achieved with a great venue, great food and some fun entertainment. However, if you are hosting customers or holding a product launch, it's important that you stick with one single message. You don't need a lot of fancy extras, just a fantastic presentation that grabs people's attention and highly qualified employees to answer questions and provide information.

4. Entertain Your Party Guests

Even if you work together every day, the environment of a staff party is a bit different. You may even be throwing people from different departments together, and everyone might be a bit reluctant to mix and mingle. Providing entertainment options can warm everyone up and get them socializing. There are plenty of fun party games to consider, as well as options such as karaoke or even an impromptu talent show if you have a boisterous, creative staff. Other options might include offering a wine tasting or a Japanese tea ceremony. You could also have guests come in period costumes, such as for a 1960s or 1970s-themed event. Be sure to ask your co-workers, as they might come up with some fun ideas, too.




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