Get The Most From A Discount Card Fundraiser

By Stacey Burt


Organizations, both big and small, are all struggling in the tough economic climate. Although many people would like to contribute, they have too many financial demands already. This means that the small amount of money available is spread very thin. In order to continue most groups have to become a little more creative in how they generate funds.

Those who run the charity or group must stay flexible and be willing to try new things. One of the most tried and trusted ways to boost funds is by having a discount card fundraiser. This method has been around for many years and is well known and easily recognized.

The most effective use of time is crucial to the success of any fund raising project. This means that everything must be well thought through, carefully planned and well worth the time and effort. Once people find something that works for them they tend to go back to it year after year.

In order to sell more cards the organization must really understand the value of marketing. They should spend time educating their members on how to sell the benefits of the cards properly. Many charities have seen a massive boost in revenue simply by investing time in training their member on good selling techniques.

The cards are basically available in two main types. One is a card that offers multiple discounts to the same business or service. For example, this can be twenty percent off admission prices for a year. The other type of cards offer one time discounts to a number of different local and national stores. Each year the terms and conditions vary and this should be explained to the customer.

There are several types of discount cards available. Some are valid for a year and offer a percentage discount on admissions to a particular service or event. For example, movie theater cards are very popular. They offer regular movie goers the chance to save every time they go. This makes a great gift for anyone and is a great card to offer in the run up to the holidays.

Many groups have also found that running a campaign about six weeks before the holidays is a great way to be successful. They understand the power of promotion and effective selling. Buying discount cards as gifts not only solves a problem but also helps to contribute to a worthy cause. People feel good about this especially at holiday time.

Offering prizes to the members is a very typical way to help boost sales. The prizes should be announced right at the beginning so that everyone has an equal chance to win. If there is a broad age range it is nice to break the prizes down into age groups so that everyone has a chance to be in the running. As things get closer to the end, tension can build and this really helps to sell more discount cards.




About the Author:



Aucun commentaire:

Enregistrer un commentaire